Placemaking, according to Project for public spaces (PPS), ‘inspires people to collectively reimagine and reinvent public spaces as the heart of every community. Strengthening the connection between people and the places they share, Placemaking refers to a collaborative process by which we can shape our public realm in order to maximize shared value.’ This term builds upon the foundations set out by pioneers in the field, Jane Jacobs (The Life and Death of Great American Cities) and William H. Whyte (The Social Life of Small Urban Spaces), who had groundbreaking ideas about designing cities for people, not just for cars or as shopping centres.
According to PPS, Placemaking involves urban changes. It facilitates creative patterns of use, paying particular attention to the physical, cultural, and social identities that define a place and support its ongoing evolution. Many City Makers are actively involved in the public spaces in their cities, creating lively places that reflect the local community.
It is far easier, simpler to create spaces that work for people than those that do not — and a tremendous difference it can make to the life of a city (William H. Whyte).